The recent media coverage has been dominated by the Olympics, showcasing various athletes, their achievements, and some controversies surrounding the events. This heightened attention brings both excitement and scrutiny to the sports sector, influencing public engagement and sentiment. As major events unfold, fan interest and viewership often surge, driving advertising revenues and sponsorships. However, controversies can also affect public perception and participation. The price action of Media (PBS) sector is shaped by numerous forces, ranging from broad macroeconomic trends to company-specific performance and market structure. The market sentiment at -0.3 is modestly bearish. Trend sentiment measures the current trend of the stock price, and market sentiment reflects what market participants collectively think where the price will move next.There is no clear direction for PBS since trend sentiment and market sentiment are at the opposite directions. The positive sentiment force for Media sector is at 0, and the negative at -0.3 on 2024-08-13. The forces of Sentiment towards Fundamentals (-1), and Valuation Sentiment (-0.5) will drive down the price. The forces of Sector Price Trend (0), Price Level Sentiment (0), Option Sentiment (0), Market Risk Appetite (0), and Broad Market Trend (0) will drive up the price. The sentiment for Broad Market Trend is calculated based on SPY trend. The sentiment for Sector Price Trend is calculated based on PBS trend. The sentiment for Option Speculation is calculated from put/call ratio. The Risk Prefrence is calculated from Bitcoin price trend. Price Level sentiment is positive when oversold, and negative when overbought. Valuation Sentiment, and Sentimentals towards Fundamentals are extracted from headlines and market commentary. All sentiment scores are normalized on a -10 - +10 scale. The price level reaches 100 at Bollinger upper band, and zero at lower band.

PBS
Date	Attention	Price	Price Level	Change	10 Day Trend	Trend Sentiment	Hourly Trend	Hourly StdDev	Market Sentiment	Action	P	Fund.	News Sentiment